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Claire Cooper Design
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England Rio World Cup

I was sent out to Rio de Janeiro to oversee the branding for the England team hotel and media centre.
I was pulled onto the project at the last minute as the team was very far behind schedule and there were serious concerns about the information and capabilities of the team in Rio.
I was pulled onto the project at the last minute as the team was very far behind schedule and there were serious concerns about the information from, and capabilities of, the team in Rio.
I was sent to Rio for four days two weeks before the tournament began to sign off print nothing had been printed. It also became immediately clear upon visiting the media centre that most of the measurements we had been supplied were incorrect.
It was an exceptionally trying project with innumerable challenges but in the end, The England Media Centre, set at the base of the iconic Sugar Loaf Mountain, was hailed as the best of all participating teams
We branded seven rooms at the England team hotel and another seven at the media centre.
rio 07.jpg

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